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Motley: Scoop the Loop will be back next year

Michael Schmidt 7-7-2006 Scoop The Loop just starts getting underway Genesee Street MadisAvenue Waukegan Friday evening.

Michael Schmidt 7-7-2006 Scoop The Loop just starts getting underway at Genesee Street and Madison Avenue in Waukegan Friday evening.

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Updated: October 8, 2013 6:07AM

The idea of returning a city-sponsored version of a classic-car festival to the downtown area was brought up this week by Mayor Wayne Motley, and he put the proposal in the simplest possible terms.

“Scoop the Loop will be back next year,” Motley told the City Council on Sept. 3, adding that “we’re looking at corporate sponsors right now” to organize something more than the informal Scoop Unplugged events seen the last four summers.

The city hasn’t launched a formal scoop event since July 2009, when it was called Scoopin’ Genesee and featured such revenue streams as a $20 entry fee for participating vehicles.

But the costs of bringing in two days of live musical acts like Rare Earth and paying overtime to city workers from preparation to clean up resulted in the festival posting a $22,000 deficit, and then-mayor Robert Sabonjian announced in early 2010 that Scoopin’ Genesee was being shelved due to overall budget cuts.

Starting in July 2010, Scoop Unplugged was organized by downtown business owners and car enthusiasts on south Genesee Street. With a loose, one-night structure that included no registration fees or additional public-safety needs, the event has enjoyed a modest popularity, with an estimated 2,000 people attending the 2013 version on July 13.

City spokesman David Motley said on Friday, Sept. 6, that efforts over the next few weeks will determine what, if anything, goes on the schedule for 2014.

“We’re looking at a hybird between a full-blown Scoop from days gone by and Scoop Unplugged,” he said, adding that more details could be brought to the City Council either later this month or in October.

At this point, these are among the general plans being discussed, according to David Motley:

• The date being eyed is the second Saturday in July, which has been the traditional scoop day dating to at least the late 1990s.

• The mayor has been “actively looking for corporate sponsors,” said David Motley, though the exact costs of the event and what would be underwritten still need to be determined.

• There most likely would not be a beer tent or outdoor food vendors, with downtown businesses asked to draw in customers to cover those needs.

• Any live music would be limited to smaller regional or local acts, reducing not only the cost of paying performers but also setting up a stage, sound system and lighting. At Scoopin’ Genesee in 2009, a main stage was erected at the intersection of Washington and Genesee streets.

• As in years past, it remains to be seen what exactly the event would be called. Wayne Motley told the council that he plans to meet with North Shore Rods Inc., the private car club whose members have publicly stated that they hold the copyright on the name “Scoop the Loop.”

David Motley said the hope is that all parties involved in a scoop variation over the years — the city, North Shore Rods and Scoop Unplugged backers — can “sit down and see if we could all come to some kind of agreement” on what will take shape.

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