Dan Moran: A stink over pink
October 15, 2012 6:36PM
Updated: November 17, 2012 6:16AM
Because this is, after all, the world that we live in, it was inevitable that we’d hear from a grump or two about all the pink in the NFL this month.
“Why is Warren Sapp wearing pink shoes on (the NFL Network) pregame show?” wrote a professional colleague and budding conspiracy theorist on a certain social network site. “The league has gone too far with its breast cancer ‘awareness’ theme, knowing it is a scheme to line its own pockets.”
Yikes. Such cynicism from someone who has not yet reached 30. Can’t wait to hear the opinions at 65.
For the record, the NFL powers that be state that their ongoing support of National Breast Cancer Awareness Month, titled “A Crucial Catch: Annual Screening Saves Lives,” is intended to raise not only awareness, but also money for the American Cancer Society’s Community Health Advocates National Grants for Empowerment (CHANGE) program.
Specifically, along with sales of pink apparel in the retail market, the money is raised through on-line auctions of autographed, game-worn pink merchandise and footballs embossed with pink ribbons. For example, a visit to NFL.com/auction on Monday saw such items as pink shoes worn and signed by Jacksonville Jaguar immortal Brad Meester drawing $435 through 36 bids, with the auction closing this Thursday at 9 a.m. Central Time.
While we wait to see who will win, say, the Michael Vick jersey up for grabs (bid as of Monday afternoon: $5,204), we turn our attention to the Waukegan Police Department, which is joining the Breast Cancer Awareness Month campaign by authorizing its officers to wear caps with pink “WPD” lettering on the front and the aforementioned pink ribbon on the back.
It’s a gesture similar to what was seen last October, when Waukegan firefighters donned pink undershirts for the same purpose. According to Police Chief Daniel Greathouse’s office, Waukegan officers have already raised $200 for breast-cancer research through sales of the hats, which cost $20 and commit $5 per purchase to the cause.
The caps are not only being worn by officers through October, but are also available for purchase by the public. For more information, call (847) 599-2553.
And you didn’t hear this from me, but a Super Bowl XLVII package that includes two tickets and lodging in New Orleans is currently going for $9,475 in the NFL’s breast-cancer awareness auction. Important note: Airfare is not included.